Motion announcement
Short video shared publicly to introduce the acquisition.
Bloomflow × Agorize
Bloomflow acquired Agorize to expand its innovation management offering and strengthen its global position.
01
The Challenge
The job wasn't just to announce the acquisition. It was to talk about two separate companies as one, without it feeling forced.
This meant
- Getting messaging aligned across teams, clients and markets
- Keeping things clear during a period of change
- Positioning the new company as stronger together
02
Solution
We built the narrative around two complementary leaders joining forces to cover the full innovation lifecycle.
That gave us room to
- Show how the products fit together
- Talk about global reach and market expansion
- Lean into a shared culture of innovation, collaboration and experimentation
03
Implementation
We rolled out a single communication system across every touchpoint, so internal alignment and external positioning were saying the same thing.
This included
- Leadership and investor presentations
- Client and internal comms materials
- Public announcement and motion assets
- Press and external communication support
Communication system
RolloutWorking across strategy, design, and execution to ensure consistency at every stage of the rollout.
Leadership presentation
Used to align teams and walk through the story internally.
Client communication
Materials for clients explaining what changed and what didn't.
Social media rollout
Coordinated posts across channels around the announcement day.
Landing page
A single place explaining the combined offering.
Internal FAQ
A shared answer sheet so teams could talk about the change with confidence.
